What Are Stay Interviews And Why Are They Important?

stay interview

Employee turnover can be a significant challenge for employers, as it can lead to increased costs, loss of productivity and a negative impact on company culture. Stay interviews offer a proactive approach to understanding and addressing the needs of employees, ultimately enhancing retention rates. Unlike exit interviews, which are conducted when an employee is leaving, stay interviews are conducted while the employee is still employed at the organization with the goal of identifying factors that contribute to their job satisfaction and commitment.

This article outlines best practices for employers to conduct effective stay interviews.

The Importance of Stay Interviews

Stay interviews are usually once-a-year meetings conducted with each employee and their supervisor or an HR professional. Unlike performance reviews, these meetings focus on an existing employee’s attitude toward an organization. Specifically, stay interviews attempt to discover what makes an employee want to work—or stop working—for the organization and any aspects of the company that need to be addressed to make working there more attractive. Not only can stay interviews enlighten employers about issues before they manifest into employee departures, but they also help employees feel heard, showing them that their employer cares enough about retaining them to improve workplace operations.

Especially in a tight labor market, giving employees this level of attention is critical. Even if an employee is resolved to leave, understanding their motivations can help the employer retain other employees who may feel similarly. Stay interviews enable employers to learn this information sooner and address those issues head-on.

Stay Interview Best Practices for Employers

Impactful stay interviews can help maximize employee satisfaction, engagement and retention. Consider the following best practices for stay interviews:

  • Establish clear objectives. Before conducting stay interviews, employers should establish clear objectives and goals. It’s important to determine what information should be gathered from employees and how it will be used to improve engagement and retention strategies. This may include identifying areas of dissatisfaction, uncovering potential issues and recognizing areas of strength within the organization.
  • Integrate stay interviews into onboarding. Stay interviews aren’t just for the company’s tenured employees; they can be incorporated into the 30-, 60- and 90-day milestones of employee onboarding. By gauging employee satisfaction early on, employers can proactively address any issues and make necessary adjustments. Early identification of potential problems can prevent them from escalating into larger issues down the line.
  • Create a safe and confidential environment. A safe and confidential environment is crucial to encourage open and honest communication during stay interviews. Employees should be assured that their feedback will be kept confidential and that there will be no negative repercussions for sharing their thoughts and concerns. This trust-building exercise can foster genuine dialogue and provide valuable insights.
  • Train interviewers. Ensure that managers and HR professionals conducting stay interviews are adequately trained in effective communication and active listening skills. Training should emphasize the importance of empathy, respect and nonjudgmental attitudes when engaging with employees. Interviewers should be prepared to ask probing questions to uncover underlying issues and concerns.
  • Ask open-ended questions. Open-ended questions can prompt employees to freely share their thoughts, feelings and experiences. It’s important to avoid leading questions and instead focus on topics such as job satisfaction, career development, leadership and management, work-life balance and organizational culture. Examples of open-ended questions include:
    • What motivates you to work here?
    • What aspects of your job do you find most fulfilling?
    • Are there any challenges or obstacles you’re currently facing in your role?
    • What do you like least about your job?
    • How can we better support your professional growth and development?
    • If you could change any aspect of the organization or your job, what would it be?
    • What would cause you to consider leaving the organization?
  • Actively listen and validate. During stay interviews, it’s essential for interviewers to actively listen to employees’ responses without interrupting or dismissing their concerns. Validating employees’ feelings and experiences demonstrates empathy and understanding. Interviewers should paraphrase workers’ responses to ensure clarity and show that their feedback is valued. Probing to learn more can also demonstrate authenticity.
  • Identify actionable insights. After conducting stay interviews, feedback must be analyzed to identify common themes, trends and actionable insights. Employers should look for opportunities to address areas of concern and implement changes that align with employees’ needs and preferences. They should also consider involving employees in the decision-making process when looking to make changes to foster a sense of ownership and empowerment.
  • Follow up and track progress. Following up with employees after stay interviews is crucial to communicate any actions taken based on their feedback and provide progress updates. To evaluate the long-term effectiveness of stay interview initiatives, retention metrics and employee satisfaction levels must be continuously tracked. Strategies should be adjusted as needed to ensure ongoing improvement.

Summary

Employee retention is top of mind for many employers. Keeping talent happy and engaged often starts with understanding what employees want, what they like and what they’d like to change in the workplace.

Stay interviews represent a proactive approach to employee retention, as they allow employers to gain valuable insights into the factors influencing job satisfaction and commitment. By implementing best practices, organizations can strengthen employee engagement, improve retention rates and foster a positive workplace culture. Investing in stay interview initiatives demonstrates a commitment to valuing and supporting employees and their opinions, ultimately contributing to long-term organizational success.

Contact us today for more workplace guidance.

Debunking 5 Common Cybersecurity Myths

cybersecurity myths

cybersecurity mythsAlso known as IT security, cybersecurity refers to the act of safeguarding internet-connected systems, critical data and other digital assets from potential cyberthreats—threats that may attempt to exploit sensitive information, steal funds or disrupt normal business operations. In other words, cybersecurity consists of the strategies implemented to help protect people, processes and technology from cyberattacks and related losses.

Cybersecurity has become all the more important as organizations of all sizes and sectors expand their reliance on technology and other digital services in their operations. After all, cyberattacks can carry serious consequences, including damaged data and systems, prolonged business disruptions, diminished customer loyalty, lost revenue and potential regulatory concerns amid strengthening cybersecurity laws.

Even so, there are a variety of myths circulating regarding cybersecurity, many of which undermine the severity of possible threats and diminish the value of effective mitigation strategies. If organizations mistakenly assume these myths to be true, they could leave themselves increasingly vulnerable to cyberattacks and subsequent losses. The following article debunks five of the most common cybersecurity myths, giving organizations the information needed to better understand their exposures and implement appropriate risk management measures.

Myth #1: Cybersecurity measures are only necessary for large corporations.

Some organizations think small businesses are unlikely targets for cyberattacks, as they often have less data and funds for cybercriminals to exploit. As such, it has become a frequent misconception that adopting proper cybersecurity measures only makes sense for large corporations, particularly those that possess substantial capital and store sensitive information.

Large organizations are definitely susceptible to cyberattacks, but this doesn’t mean small businesses are immune to such incidents. On the contrary, some cybercriminals consider small organizations more attractive targets than their larger counterparts because these businesses are more likely to have weaker cybersecurity measures in place, thus simplifying the overall attack process. According to a recent study conducted by international IT services and consulting company Accenture, 43% of all cyberattacks target small businesses, and 66% of such organizations have experienced an attack within the past year. With this in mind, it’s clear that cybersecurity measures are necessary for organizations of any size, but especially small businesses.

Myth #2: Basic cybersecurity procedures are enough to protect against possible threats.

For certain organizations, cybersecurity consists of a few basic protocols, such as deploying firewalls, installing antivirus software and encouraging employees to maintain strong passwords. While these procedures can certainly prove useful, adopting such a single-layered approach to cybersecurity probably won’t be effective in minimizing all possible threats.

For instance, basic cybersecurity protocols aren’t as successful in protecting against brute-force incidents and social engineering scams, which are some of the most common attack techniques. To put this in context, a report from multinational cybersecurity firm Kaspersky Lab found that brute-force attacks contribute to nearly one-third (31.6%) of all cyber incidents; meanwhile, the aforementioned Accenture study revealed that 85% of organizations have encountered social engineering scams. This means that organizations would remain vulnerable to a sizeable proportion of cyberattacks with only basic protocols in place.

As the cyber risk landscape shifts and changes, organizations’ mitigation strategies should follow suit. By implementing a multilayered approach to cybersecurity and leveraging a wide range of protective measures (e.g., multifactor authentication, endpoint detection and response solutions, email authentication technology, patch management plans and data backup systems), organizations will be better equipped to handle their advancing digital exposures.

Myth #3: Cybersecurity measures aren’t worth the associated costs for small businesses.

Small organizations may initially be less inclined to invest in cybersecurity due to the related expenses, especially considering their limited budgets. Most of the time, this stems from these organizations thinking that cybersecurity measures aren’t worth the various benefits they provide; yet, the reality is quite the opposite.

As previously mentioned, small businesses are frequent targets for cyberattacks. What’s worse, these businesses are more likely to face financial ruin in the aftermath of such attacks. In fact, global cyber economy researcher Cybersecurity Ventures reported that 60% of small businesses close their doors within just six months of experiencing a cyber incident. Considering this data, small organizations simply can’t afford to ignore cybersecurity. Investing in sufficient mitigation strategies could make all the difference in helping these businesses avoid major losses and prevent financial devastation at the hands of cyber incidents.

Myth #4: Cybersecurity is the IT department’s job.

Even when organizations make the wise decision to invest in cybersecurity, they may still make the mistake of placing all related responsibilities on the IT department. Although these professionals definitely play a role in upholding adequate cybersecurity measures, they can’t act alone. The most effective cybersecurity models involve companywide participation, which requires support from corporate executives and routine training for all employees.

Without companywide participation, organizations are more likely to have poor cyber hygiene and awareness. Not to mention, businesses that don’t take cybersecurity seriously will likely pass the same attitude to their employees by neglecting to provide essential education on digital risks. This is particularly concerning, as recent research conducted by World Economic Forum, an international lobbying organization, found that 95% of cyberattacks stem from human error.

As a result, it’s imperative that organizations foster a strong working culture that encourages everyone to take responsibility for cybersecurity. This entails having company executives lead by example, training employees to detect and defend against prevalent cyberthreats, and recognizing those who demonstrate a continued commitment to security.

Myth #5: Cyberthreats are always external.

When most employers and employees picture a cybercriminal, they likely visualize an external threat actor. Nevertheless, cyberattacks can also arise from insider threats. An insider threat refers to an individual who has been entrusted with access to or knowledge of an organization’s confidential resources and information (e.g., an employee, vendor or third-party collaborator). Due to their unique privileges, insider threats have the potential to compromise organizations’ most valuable assets and leave them more susceptible to a range of cyber incidents (also called insider events).

More than 7,300 insider events took place throughout the past year, according to research from the Ponemon Institute. Further, a recent survey conducted by IT platform Cybersecurity Insiders found that the average insider event costs over $755,000. Therefore, it’s vital for organizations to consider both external and internal threats when developing their cybersecurity measures.

Conclusion

By adopting an informed approach to cybersecurity and understanding the reality behind common myths, organizations can effectively position themselves in this evolving digital risk environment and limit the likelihood of large-scale losses. Contact us today for more risk management guidance and insurance solutions.

4 Ways Artificial Intelligence Will Impact the Workplace in 2024

artificial intelligence

artificial intelligenceArtificial intelligence (AI) garnered attention from every industry in 2023, revolutionizing the way organizations operate and make decisions. Many employers adopted this technology to streamline operations, enhance workflows and improve customer experience. Looking ahead, organizations are expected to adopt AI at an even more rapid pace. According to Grand View Research, AI has an expected annual growth rate of 37.3% between 2023 and 2030, indicating the growing impact of AI technology in the coming years.

In 2024, employers are expected to increasingly rely on AI to make critical business decisions and improve productivity. Savvy employers will stay current on evolving legal, ethical and transparency issues surrounding the heightened adoption of AI in the workplace. This article discusses four key impacts AI will have on workplaces in 2024.

1. Enhanced Decision-making Capabilities

In 2023, many employers adopted artificial intelligence to streamline HR and managerial functions such as hiring, onboarding, training and open enrollment. As this technology advances, employers will likely increasingly rely on AI to support HR professionals and managers in areas where they are inexperienced or burnt out. For example, in 2024, AI may be used to create thoughtful performance reviews and career coaching and identify internal growth opportunities for employees, empowering organizations to grow and upskill their workforce. 

In addition, as employers place more trust in AI’s decision-making capabilities, organizations may rely on this technology for cybersecurity. In this capacity, AI’s ability to rapidly sift through large amounts of information, gain insights and create business strategies may proactively identify and mitigate potential cyberthreats to protect company data.

2. Increased Productivity

Chatbots and virtual assistants showed significant potential in 2023, with the ability to enhance the employee experience, respond to customer inquiries, and perform mundane and repetitive tasks. These capabilities can free employees to focus on solving more complex issues more efficiently. A 2023 report by management consulting company Mckinsey & Company found that current generative AI and other technologies can potentially automate work activities that take up 60% to 70% of employees’ time today. As AI capabilities advance, these technologies may also create workplace-specific algorithms to identify project misalignments and tasks requiring immediate attention. Thus, this year, these algorithms will be increasingly used to bolster employee productivity and ensure customers receive timely and personalized feedback on complex queries.

3. Greater Focus on Legality, Ethics and Transparency

AI legislation is beginning to evolve, with various states and cities—such as Illinois, Maryland and New York City—creating laws regarding its use. The U.S. Equal Employment Opportunity Commission has also prioritized the enforcement of applicable federal laws concerning AI in employment. These regulations are expected to expand further as lawmakers face growing pressure to regulate its use. As such, remaining abreast of legal developments regarding AI will be crucial for organizations this year. Failing to comply with applicable regulations could result in costly lawsuits, fines and penalties, as well as reputational damage.

Employers may also focus more on ensuring that AI systems are fair and transparent. This will include understanding the sources used to train AI, potential biases in these datasets and the ethical implications of AI-powered decisions. Employee training will also be critical to ensuring safe and ethical use. A recent survey by social networking platform FishBowl found that just 32% of individuals who use AI tools at work do so with their boss’s knowledge. Moreover, according to the Josh Bersin Company, only 4% of organizations have a defined strategy for AI in HR. In 2024, employers are expected to prioritize creating formal AI policies to meet evolving legal, ethical and transparency standards.

4. Heightened Focus on Skills-based Hiring

Increased adoption of AI is expected to change the qualities employers look for in employees in 2024 and beyond. There will likely be a greater focus on hiring employees with behavioral skills, such as data analysis, AI literacy and the ability to work alongside AI systems. “Human” soft skills, such as problem-solving and communication, that AI can’t replicate, will also be in high demand. Additionally, as generative AI takes over certain workplace tasks, it will also create the need for new job roles and requirements. For example, AI ethicists, data curators and algorithm trainers may become emerging professions. AI proficiency may become a popular requisite on job postings as employers create more AI-centric business strategies. As such, the 2024 workforce will likely be defined by the ability to learn and work productively with AI technology.

Conclusion

The prevalence of artificial intelligence in the workplace is a trend that isn’t going away. As this technology advances, employers will increasingly integrate AI into everyday operations and decision-making processes. However, the relative newness of this technology has the potential to create legal and ethical issues for organizations that adopt AI without proper protocols in place. Employers can stay ahead by monitoring AI trends impacting the workplace in 2024 and beyond.

 

The Importance of Cyber Security for Your Small Business

cyber security

cyber securityHigh-profile cyber attacks on companies such as Target and Sears have raised awareness of the growing threat of cyber crime. Recent surveys conducted by the Small Business Authority, Symantec, Kaspersky Lab and the National Cybersecurity Alliance suggest that many small business owners are still operating under a false sense of cyber security.

The statistics of these studies are grim; the vast majority of U.S. small businesses lack a formal internet security policy for employees, and only about half have even rudimentary cyber security measures in place. Furthermore, only about a quarter of small business owners have had an outside party test their computer systems to ensure they are hacker proof, and nearly 40% do not have their data backed up in more than one location.

Don’t Equate Small with Safe

Despite significant cyber security exposures, 85% of small business owners believe their company is safe from hackers, viruses, malware or a data breach. This disconnect is largely due to the widespread, albeit mistaken, belief that small businesses are unlikely targets for cyber attacks.

In reality, data thieves are simply looking for the path of least resistance. Symantec’s study found that 43% of attacks are against organizations with fewer than 250 employees.

Outside sources like hackers aren’t the only way your company can be attacked—often, smaller companies have a family-like atmosphere and put too much trust in their employees. This can lead to complacency, which is exactly what a disgruntled or recently fired employee needs to execute an attack on the business.

Attacks Could Destroy Your Business

As large companies continue to get serious about data security, small businesses are becoming increasingly attractive targets—and the results are often devastating for small business owners.

According to a recent study by the Ponemon Institute, the average annual cost of cyber attacks for small and medium-sized businesses is over $2 million. Most small businesses don’t have that kind of money lying around, and as a result, nearly 60% of small businesses victimized by a cyber attack close permanently within six months of the attack. Many of these businesses put off making necessary improvements to their cyber security protocols until it was too late because they feared the costs would be prohibitive.

10 Ways to Prevent Cyber Attacks

Even if you don’t currently have the resources to bring in an outside expert to test your computer systems and make security recommendations, there are simple, economical steps you can take to reduce your risk of falling victim to a costly cyber attack:

  1. Train employees in cyber security principles.
  2. Install, use and regularly update antivirus and antispyware software on every computer used in your business.
  3. Use a firewall for your internet connection.
  4. Download and install software updates for your operating systems and applications as they become available.
  5. Make backup copies of important business data and information.
  6. Control physical access to your computers and network components.
  7. Secure your Wi-Fi networks. If you have a Wi-Fi network for your workplace make sure it is secure and hidden.
  8. Require individual user accounts for each employee.
  9. Limit employee access to data and information, and limit authority to install software.
  10. Regularly change passwords.

In addition to the listed tips, the Federal Communications Commission (FCC) provides a tool for small businesses that can create and save a custom cyber security plan for your company, choosing from a menu of expert advice to address your specific business needs and concerns. It can be found at www.fcc.gov/cyberplanner.

Your Emerging Technology Partner

A data breach could cripple your small business, costing you thousands or millions of dollars in lost sales and/or damages. We have the tools necessary to ensure you have the proper coverage to protect your company against losses from cyber attacks. Contact us today to for additional cyber risk management guidance and insurance solutions.

Business Interruption Insurance And How To Safeguard Against Unexpected Disruptions

business interruption insurance

business interruption insuranceSmall businesses regularly face several risks that could necessitate a temporary shutdown or reduction of operations, both of which can have devastating effects on a business. One way businesses can protect themselves from the financial impacts of these occurrences is by securing business interruption insurance. This type of coverage can offer valuable assistance following a covered event. This article provides more information about business interruption insurance, including what it is and how small businesses can obtain it.

What Is Business Interruption Insurance?

Business interruption insurance, also known as business income insurance, provides a financial safeguard against temporary revenue losses and extra expenses that result from covered business shutdowns or reductions of operations. For example, if a fire or a vandal damages a company’s building and lead to a temporary closure, business interruption insurance can provide financial assistance while the building is shuttered for repairs.

Policies may also offer coverage if a civil authority (e.g., a local, state or federal governmental entity) forbids access to the business’s premises. This may happen following a natural disaster, even if the business’s property is not damaged. Each policy is unique, and businesses should work with their agent or broker to fully understand the scope of their coverage.

Why Do Small Businesses Need Business Interruption Insurance?

Small business shutdowns created by unforeseen events can have significant financial ramifications. In these circumstances, business interruption insurance can provide coverage for the following:

  • Lost income. Business interruption insurance can help replace the revenue a business would have generated if it did not need to close temporarily.
  • Continued operating expenses. Business interruption insurance can also provide financial assistance to cover standard, ongoing operating expenses such as salaries, taxes, utilities and mortgage, lease or rent payments that are due during the impacted period.
  • Relocation costs. Business interruption insurance coverage can also offer financial assistance for moving expenses if a business needs to relocate to a temporary office.

Additionally, a specialized form of business interruption insurance known as contingent business interruption insurance offers coverage if disruptions in the supply chains create losses. For example, if property damage to a third-party vendor impacts a business’s capability to continue its operations, this type of coverage may be able to mitigate the resulting financial impact. It can typically be added as an endorsement to a standard business interruption policy.

How Do Small Businesses Obtain Business Interruption Insurance?

For small businesses, business interruption insurance is typically bundled with commercial property and liability coverage in a business owners policy (BOP). Businesses with 100 or fewer employees and revenue of $5 million or less may be eligible for a BOP that includes business interruption insurance. For businesses that are not eligible for a BOP, business interruption insurance may be available as a standalone policy or added to a commercial property policy. It is essential for businesses to review their existing coverage to determine if business interruption insurance is included.

Conclusion

Business interruption insurance can provide crucial financial assistance for small businesses if they need to temporarily shut down or reduce operations. Contact us today for more information on this type of insurance and risk management planning.

Liquor Liability Insurance And 4 Reasons You Need It

Liquor Liability Insurance

Liquor Liability InsuranceIt is common for businesses such as restaurants and clubs to serve some sort of alcohol. With the availability of alcohol, also includes the possibility for issues. Fights, careless behavior or automobile accidents caused by individuals who have consumed alcohol are always a risk. While you can’t control other peoples behavior, you can make sure you and your business are protected. 

What is Liquor Liability Insurance?

Liquor liability insurance is designed to protect a business that sell or serve alcoholic beverages. This type of insurance covers damages that result from incidents by individuals who have consumed alcohol. It protects you should your clients or patrons sue your business for damages related to their intoxication. This is not something a general liability policy would cover. 

4 Reasons You Need Liquor Liability Insurance

  • A method for businesses to meet legal requirements. Depending on the type of business you have and it’s location, it may be legally required to carry liquor liability insurance. The strictness of legal requirements differ from location to location. A businesses location can have a major impact on how your liquor liability insurance is priced. Be sure to speak with an insurance agent to ensure you have the correct levels of coverage. 
  • Protect against unruly customers. Alcohol can alter peoples state of mind and make your patrons behavior unpredictable. This can lead to fights or other dangerous situations. Liquor Liability Insurance is designed to protect businesses from these situations and is a must for businesses that serve or sell alcohol. 
  • Legal fees and court cost reimbursement. In the event of a liquor-related claim, legal fees and court costs can add up quickly. Without liquor liability insurance your business could be on the hook for the legal fees. Defense costs itself can be a huge financial burden for even the most profitable businesses. 
  • Coverage for employees. Even if you require your employees to serve liquor responsibly, there’s a chance they may disregard your instructions. Liquor liability policies can cover your employees’ improper actions and better protect your business from liquor-related incidents. Also, some insurers provide training and risk management strategies to policyholders to help educate businesses and employees as well as lower overall liquor liability exposures. 

When serving alcohol, the best way to protect your business from potential claims is through proper risk management and liquor liability insurance. These policies can be complex so it is important to discuss your options with a qualified insurance broker. 

Please contact our office to talk to an agent today about your options

 

Trends Driving Social Inflation and How to Respond

social inflation

social inflationAs an insurance buyer, you may have heard the term “social inflation.” In general, social inflation refers to societal trends that influence the ever-rising costs of insurance claims and lawsuits above the overall inflation rate. As the commercial insurance market shifts, it’s important to understand what’s currently driving social inflation.

  • Third-party litigation funding—One of the factors driving social inflation has to do with increased litigation or, more specifically, litigation funding. With litigation funding, most or all of the costs associated with litigation are covered by a third party, which has increased the volume of cases being pursued.
  • Tort reform—Tort reform refers to laws that prevent frivolous lawsuits and preserve laws that prevent abusive practices against businesses. However, in recent years, states have modified tort reforms or challenged them as unconstitutional.
  • Plaintiff-friendly legal decisions—The overall public sentiment toward large businesses and corporations is deteriorating, and juries are increasingly likely to sympathize with plaintiffs. As a result, plaintiff attorneys often play to a jury’s emotions rather than the facts of the case.
  • Large jury awards—There’s an increasing public perception that businesses—particularly large ones—can afford the cost of any damages. This means juries are likely to have fewer reservations about awarding damages. In the current environment, nuclear verdicts (awards of $10 million or more) have become more common.

While it’s impossible to completely eliminate the threat of litigation, it’s important to take the following steps to ensure your business is prepared for a lawsuit:

  • Consider purchasing an umbrella policy. Commercial umbrella insurance provides financial protection above the limits of your organization’s other liability policies. It enhances existing liability coverages, helping you respond to gaps in insurance and substantial claims.
  • Protect yourself from employment practices claims. Employment practices claims are common and can be particularly devastating given social inflation trends. To protect your business, review your employee handbook regularly and ensure policies related to sexual harassment, workplace violence and similar issues are communicated effectively. For additional protection, you may want to consider purchasing standalone employment practices liability insurance.
  • Work with experienced insurance professionals. The insurance market is constantly evolving, and in the face of social inflation, it’s vital to have a competent insurance professional advising your business. Be sure to partner with a broker who has strong carrier relationships and knowledge of your industry.

As the insurance market changes, it’s important to understand what’s currently driving social inflation and take proactive steps to protect your business in the face of litigation. For more risk management guidance, contact us today.

 

4 Cybersecurity Best Practices For Your Small Business

Cybersecurity Best Practices

Cybersecurity Best PracticesCyberattacks are becoming more frequent and complex, and businesses of all sizes and industries are potential targets. In fact, cybercriminals increasingly go after small businesses since they contain much of the same types of sensitive information as larger enterprises but often have weaker cybersecurity defenses. Verizon’s Data Breach Investigations Report found that 43% of all cyberattacks target small businesses, and 60% of those victims go out of business within six months of the attack. There is a growing needs for your business to have cybersecurity best practices in place.  

Even if a small business survives a cyberattack, there can still be devastating consequences, such as high costs, reputational damage and unanticipated downtime. To best combat these risks, it is important for small business owners to be aware of common cyberthreats they may face, including:

  • Phishing—Phishing is a type of cyberattack that utilizes deceptive emails or other electronic communication to manipulate recipients into sharing sensitive information, clicking on malicious links or opening harmful attachments. While emails are the most common delivery method for phishing attempts, cybercriminals may also use text messages, social media messages, fake or misleading websites, voicemails or even live phone calls.
  • Business email compromise (BEC)—A BEC scam entails a cybercriminal impersonating a seemingly legitimate source—such as a senior-level employee, supplier, vendor, business partner or other organization—via email. The cybercriminal uses these emails to gain the trust of their target, thus tricking the victim into believing they are communicating with a genuine sender. From there, the cybercriminal convinces their target to wire money, share sensitive information (e.g., customer and employee data, proprietary knowledge or trade secrets) or engage in other compromising activities.
  • Malware—Malware is a general term that describes viruses, worms, Trojan horses, spyware, adware, rootkits and other unwanted software or programs. Once a malware program has gained access to a device, it can disrupt normal computing operations, collect information and control system resources. 
  • Insider threats—Workers with access to sensitive information, including contractors who have access to the company’s network, may be aware of existing security weaknesses and can exploit them more easily than an outsider. 
  • Password attacks—Using weak or easily guessed passwords or using the same password for multiple accounts can result in compromised data. In fact, over 70% of employees working at small businesses have had their passwords stolen or compromised, according to data from the Ponemon Institute.

To limit the risk of cyberattacks, small business owners should implement the following cybersecurity best practices:

  • Employee education—Employees are the most significant cybersecurity vulnerability to any organization, including small businesses. Workforce cybersecurity education is essential to teach employees to identify phishing attacks, social engineering and other cyberthreats.
  • Security software—A network firewall can prevent unauthorized users from accessing company websites, email servers and other sources of information accessed through the internet. In addition, high-quality antivirus software can perform automatic device scans to detect and remove malicious software and provide protection from various online threats and security breaches. The latest patches and updates should be installed as soon as possible to limit cybercriminals’ opportunity to exploit any network vulnerabilities.
  • Multifactor authentication (MFA)—Important accounts, including email, social media and banking apps, should require MFA to limit the opportunity for cybercriminals to steal data.
  • Data backups—Essential files should be backed up in a separate location, such as on an external hard drive or in the cloud.

As cyberthreats become more frequent and severe, small businesses should take protective measures to secure all company, personal and financial information. For more small business insights and risk management guidance, contact us today.

6 Ways For Your Small Business To Cut Costs

cutting costs

cutting costsEmployers of all sizes are currently searching for ways to reduce expenses and save money in response to the current economic downturn and ongoing labor challenges. Instead of cutting costs randomly or conducting unnecessary layoffs, successful organizations tend to optimize their resources by identifying areas where they can reduce expenses without compromising productivity or future growth. While cutting costs is essential for any organization, it’s especially important for small businesses since they tend to have fewer resources than larger employers.

This article outlines six tips to help small businesses effectively cut costs.

1.       Invest in New Technology

Adopting new technology can bolster efficiency and create savings for small businesses. Investing in technology can help reduce costs by streamlining operations and allowing small businesses to operate more efficiently. Technology enables employers to improve or even automate manual and error-prone tasks. Examples of cost-saving technology include the following:

  • Customer relationship management software
  • HR management or information systems
  • Digital communication
  • Virtual recruiting services
  • Low-code solutions
  • Artificial intelligence
  • People analytics technology
  • Learning and development software

Additionally, many small businesses are turning to open-source software alternatives as a cost-effective alternative to brand-name software applications.

2.       Strengthen Employee Retention

Prioritizing employee retention can be one of the most effective cost-cutting strategies for small businesses. Replacing workers is often extremely expensive. Employee turnover not only increases an organzation’s recruiting and training costs but also usually results in decreased productivity, lost proficiency and reduced profits.

Small businesses can strengthen employee retention with the following strategies:

  • Provide opportunities for career development and advancement.
  • Offer benefits to meet workers’ evolving needs.
  • Improve employee engagement by encouraging employee feedback, providing flexibility and strengthening workplace efficiency.
  • Bolster workplace culture through public recognition and reward programs.
  • Be transparent when communicating with employees to help them understand important decisions and establish opportunities for two-way feedback.

3.       Manage Health Care Costs

It’s not a secret that employer health care costs are rising. Finding cost-effective solutions is vital for small businesses to maintain affordable benefits and reduce costs. Solutions may include reevaluating plan designs and offerings, directing employees to cost-effective services and improving employee health care literacy. Employers can leverage their relationship with their insurance brokers to explore cost-saving solutions, like obtaining details on organizational health care spending and educating employees on shopping for health care services. By adopting several cost-cutting strategies, small businesses can better manage health care costs without sacrificing employees’ needs.

4.       Embrace Outsourcing

While performing tasks in-house can often be cost-effective, there are instances when outsourcing nonessential tasks can be more economical. Manual, time-consuming tasks—such as payroll and benefits administration—may be better suited for outsourcing for some organizations. Outsourcing these kinds of tasks can enable employees to focus on more important responsibilities that have a greater and more direct impact on a small business’s bottom line and future growth.

5.       Adopt Flexible Work Arrangements

The expense of having a physical workspace can add up. Each month, employers must pay rent, utilities, cleaning costs and other expenses. While these expenses are often unavoidable, some small businesses are transitioning to home-based businesses or remote and hybrid work arrangements to cut costs. These solutions may not be suitable for all industries or job positions, but small businesses of all kinds can explore ways to offer flexible scheduling and improve benefits, like enhanced leave and paid time off, to lower overhead expenses. If converting to a home-based business or going remote isn’t possible, employers can consider downsizing their facilities to reduce their rent and utility bills. Small businesses can also explore other alternatives, such as co-working arrangements and renegotiating their leases, to reduce rent.

6.       Review Expenses

Poor cash flow can strain and even jeopardize an organization’s longevity. Reviewing expenses regularly can be an effective way to reduce and eliminate unnecessary costs. As part of the review process, employers can negotiate with providers, suppliers and vendors, such as banks and landlords, to potentially defer payments, reduce fees, improve rates and receive additional services to help during difficult times. By establishing and fostering relationships with these individuals and entities, organizations can cultivate allies and acquire strategic partners, which can pay dividends by creating cost-savings solutions and opportunities.

Summary

Effective strategies for cutting costs will likely vary for each small business. However, by planning properly and understanding effective cost-cutting approaches, small businesses can identify and reduce the costs that will have the most impact on their organizations. This can help small businesses bolster their financial stability, optimize their resources and position themselves for future growth.

For more workplace resources, contact Rinehart, Walters & Danner Insurance Agency today.

6 Recession-proofing Strategies for Small Businesses and Their HR Teams

Recession-proofing Strategies

Recession-proofing StrategiesA recession is a prolonged and pervasive reduction in economic activity. Generally speaking, multiple successive quarters of negative growth in gross domestic product—a monetary calculation of the market value of goods and services generated and sold during a set time period within a given country—constitute a recession.

A recession can last for several months or years. Furthermore, recovering from this state to the nation’s previous economic peak can take years, even after a recession ends. Because a recession typically results in diminished economic output, lowered consumer demand and a drop in employment, such a downturn can present various challenges for organizations across industry lines—especially small businesses.

Although a recession can’t be prevented, the strategies that HR teams implement can greatly impact whether their organizations withstand such a downturn. Specifically, HR teams can ensure their organizations are sufficiently prepared for a recession by taking steps to limit related ramifications and maintain financial stability. This article outlines how a recession impacts small businesses and explores what HR teams can do to adequately prepare their organizations for an economic downturn. We have 6 recession-proofing strategies to share with you. 

How a Recession Impacts Small Businesses

Amid a recession, organizations of all sizes and sectors usually experience decreased sales and profits stemming from changing consumer behaviors. An economic downturn may also limit organizations’ credit capabilities and reduce their overall cash flow as customers take more time to pay for products and services.

While these behaviors can threaten the financial stability of any organization, large businesses are often better positioned to weather a recession because of their substantial revenues, excess reserves and privileged access to a wider range of credit markets. Small businesses, on the other hand, may be particularly vulnerable during an economic downturn, as they generally lack the additional capital necessary to offset extended periods of loss. As a result, when a recession occurs, small businesses are more likely to have to make difficult financial decisions to avoid issues such as insolvency or bankruptcy.

Financial media website Investopedia reported that nearly 1.8 million small businesses closed their doors amid the last major U.S. economic downturn, known as the Great Recession, which took place between 2007 and 2009. Looking ahead, a recent survey conducted by investment banking company Goldman Sachs found that the vast majority (93%) of small businesses fear the nation will enter another recession in the coming months. With this in mind, now is the time for HR teams to help prepare their organizations for an economic downturn.

Tips to Prepare for a Recession

To promote financial stability among their organizations during an economic downturn, HR teams should consider the following recession-proofing strategies:

  1. Revisit compensation and benefits strategies. Many employers have responded to recent labor challenges by increasing workers’ salaries, providing substantial bonuses and expanding employee benefits and perks. However, with the possibility of a recession on the horizon, HR teams may need to rethink how their organizations will address attraction and retention struggles. This may involve curtailing salary increases and reducing employee benefits. After all, recession-proof organizations tend to develop their budgets with an eye toward the future, thus requiring HR teams to revisit compensation and benefits strategies.
  2. Automate internal processes. The more efficient organizations are, the more resilient they will likely be during a recession. In particular, recession-proof organizations tend to stay one step ahead by optimizing their resources and automating where possible. As such, HR teams can improve organizational productivity by automating processes and implementing new technologies. This may entail automating recruiting, onboarding and payroll operations to bolster efficiency.
  3. Try to minimize layoffs. When organizations’ financial capabilities become uncertain, their immediate plans may be to reduce costs through layoffs. However, layoffs should only be considered a last resort, seeing as they can create additional risks (e.g., legal liabilities, lower morale and employee distrust) and negatively impact business operations by decreasing productivity and proficiency. Instead, HR teams may be able to minimize the need for layoffs within their organizations by implementing voluntary reduction-in-force programs or choosing to slow hiring or pause it entirely.
  4. Stay transparent. The possibility of a recession can bring uncertainty. Employees will likely be concerned about their futures, the long-term viability of their respective organizations and how their work processes may change. With this in mind, HR teams need to find ways to keep employees informed without fostering their worries. Creating transparent workplace cultures can help organizations limit recession-related ramifications.
  5. Prioritize employee engagement. Employee engagement can be vital leading up to and during a recession. During periods of economic uncertainty, employees are likely to feel stressed. If organizations are forced to lay off employees, the remaining employees could be asked to shoulder additional responsibilities and greater workloads. As a result, these employees may feel overworked and worried about their futures. According to industry experts, highly engaged employees can help limit recession-related labor challenges among organizations, as they are more likely to accept negative work changes and remain loyal. HR teams can increase employee engagement within their organizations by meeting with employees, listening to them and addressing their concerns. By increasing employee engagement during difficult times, HR teams can help maintain staff morale and productivity.
  6. Manage health care costs. As their health care budgets shrink during a recession, searching for cost-effective solutions can allow organizations to maintain affordable benefits for employees. Implementing effective strategies to manage health care expenses (e.g., reevaluating plan designs and offerings, directing staff to cost-effective services and improving employee health care literacy) can help HR teams keep their organizations’ reduced benefits budgets intact without sacrificing employees’ needs.

Conclusion

A recession can have serious impacts on small businesses. Fortunately, by properly preparing for an economic downturn, HR teams can help their organizations be better positioned to minimize financial hardships. It is important to have recession-proofing strategies in place. 

For more resources, contact Rinehart, Walters & Danner Insurance Agency today.